About HipNotions Tool Belts
Betty Ottesen is the owner and designer of HipNotions Tool Belt LLC. She began sewing and designing as a young girl with needle in hand and then graduating to a sewing machine for clothing construction and alterations. Before graduating from high school she was making window treatments and operating several different industrial sewing machines. College was filled with textile and art courses along with factory production sewing.
Marriage and family happened and self-employed home sewing fit quite nicely into raising a family of three. The image on this page was produced by Kelly Ottesen Photography, the oldest. Middle son became an engineer and Kristin Ottesen Upholstery now occupies Betty's sewing workroom since she has farmed out her tool belt production to a manufacturer in the USA. Kristin can be found mailing tool belts when Betty is gone traveling.
It was Betty's dream to bring a new product to market. When the internet evolved into storefronts this was an opportunity to do just that and hopefully make it profitable. So began the next sewing journey and the birth of HipNotions Tool Belt Collection and learning about websites building, online stores, photography, photoshop and SEO.
The Sewing or Event Planner Tool Belt was conceived out of her own need to stay organized in her sewing room way before 2010. The brand name, HipNotions, has multiple meanings or concepts. It is to be worn on the hip or it is 'hip' as in 'cool' and in the sewing world notions refers to sewing tools and supplies or the word 'notions' equals- ideas, thoughts, concepts.
This first tool belt design lead to other designs by request of other professionals needing to be better organized. Many prototypes later and thousands of tool belts sewn she settled on the best sellers and consolidated the many designs into five sizes. Of the five sizes each has pocket variations and durable fabric choices. The tool belts are compact, lightweight and adjustable.
Next step was learning about the manufacturing process. Betty had no intention to be sewing as she would rather be designing. Her goal was to produce a quality product in the United States at a fair wage. Much time and money went into the production process. She had to change manufacturers once due to quality issues.
Now her days are filled with building this website, or marketing and sales! FYI if you or your company has a large workforce and needs more tool belts than what is in stock that can be remedied. HipNotions can put in an order for hundreds or thousands of tool belts!
Go to Products to learn more about the collections.
Marriage and family happened and self-employed home sewing fit quite nicely into raising a family of three. The image on this page was produced by Kelly Ottesen Photography, the oldest. Middle son became an engineer and Kristin Ottesen Upholstery now occupies Betty's sewing workroom since she has farmed out her tool belt production to a manufacturer in the USA. Kristin can be found mailing tool belts when Betty is gone traveling.
It was Betty's dream to bring a new product to market. When the internet evolved into storefronts this was an opportunity to do just that and hopefully make it profitable. So began the next sewing journey and the birth of HipNotions Tool Belt Collection and learning about websites building, online stores, photography, photoshop and SEO.
The Sewing or Event Planner Tool Belt was conceived out of her own need to stay organized in her sewing room way before 2010. The brand name, HipNotions, has multiple meanings or concepts. It is to be worn on the hip or it is 'hip' as in 'cool' and in the sewing world notions refers to sewing tools and supplies or the word 'notions' equals- ideas, thoughts, concepts.
This first tool belt design lead to other designs by request of other professionals needing to be better organized. Many prototypes later and thousands of tool belts sewn she settled on the best sellers and consolidated the many designs into five sizes. Of the five sizes each has pocket variations and durable fabric choices. The tool belts are compact, lightweight and adjustable.
Next step was learning about the manufacturing process. Betty had no intention to be sewing as she would rather be designing. Her goal was to produce a quality product in the United States at a fair wage. Much time and money went into the production process. She had to change manufacturers once due to quality issues.
Now her days are filled with building this website, or marketing and sales! FYI if you or your company has a large workforce and needs more tool belts than what is in stock that can be remedied. HipNotions can put in an order for hundreds or thousands of tool belts!
Go to Products to learn more about the collections.